FORMIGAS X PHOENIX

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Text: 
Barbara Silva
Co-Author: 
Date:
February 17, 2025

Formigas Studio: A Visionary Force in Digital Innovation Recently, the PHOENIX studio had the privilege of hosting a Lunch Talk with Formigas Studio, an innovative creative agency known for its pioneering work in design, digital experiences, and future-forward technologies. The visit provided an exciting opportunity to explore Formigas' approach to crafting immersive experiences and pushing the boundaries of interactive media. PHOENIX's Lunch Talk is an event where we bring people into our Studio to present their work and inspire our Team. It consists of an hour-long presentation and a Q&A. After that, we have lunch together, talking more openly with the presenter. We have many people in-house and are always open to new ideas and visions. If you are interested in coming in, let's make it happen; reach out.

About Formigas Studio

Based in Germany, Formigas Studio specialises in creating cutting-edge digital projects that blend art, technology, and design. Their expertise spans various disciplines, including user experience (UX) design, augmented reality (AR), virtual reality (VR), and interactive installations. With a strong commitment to innovation, the Studio has established itself as a key player in shaping the future of digital interaction.

Formigas' philosophy revolves around crafting experiences that are not only visually compelling but also deeply engaging and meaningful. Their projects often portray the latest technological advancements to create immersive storytelling experiences that captivate users.

A Glimpse Into Their Work

During their presentation at PHOENIX, Max and Nik showcased several of their most notable projects. Where we could see:

  • Innovative Interactive Installations – Bridging digital and physical spaces through engaging installations.
  • Experimental AR & VR Projects – Creating immersive environments that redefine how users interact with technology.
  • Future-Oriented Design Solutions – Developing forward-thinking concepts that explore new possibilities in digital experiences.

One of their key strengths is their ability to blend artistic expression with technological prowess, resulting in groundbreaking work at the intersection of creativity and digital transformation.

The Impact of Their Work

Formigas Studio's visit to PHOENIX sparked engaging discussions on the future of digital experiences and the role of interactive media in shaping user engagement. Their expertise in blending art, technology, and human-centred design resonated strongly with PHOENIX's creative vision, inspiring further exploration of innovative collaborations.

As the digital landscape continues to evolve, studios like Formigas are catalysts for pushing creative boundaries. Their work exemplifies the power of interdisciplinary innovation, reinforcing the idea that the future of digital design is limitless.

Looking inside

Formigas also shared their working methods with us.

The purpose consists of three important milestones. To achieve them, employees, customers, and the company to work as one towards them:

Stay ahead, Stay together, and Stay relevant.

For example, 15% of their employees' time is dedicated to research. That is how they stay forward in a world of constant updates and new technologies. Every employer also has a "buddy", someone responsible for his growth in the company and supporting internal goals, helping with this person's purpose in the organisation.

They also share their four layers of impact: Tech, Market, company and people. Organising and finding the proper balance between the four of them is their way of changing internally and creating competitivity externally.

Looking Ahead

The collaboration between PHOENIX and Formigas marks the beginning of a dynamic exchange of ideas. With both studios dedicated to pioneering new creative frontiers, this encounter has opened doors to potential future partnerships and groundbreaking projects that could redefine interactive media.

To learn more about Formigas Studio and its visionary projects, visit its official website at formigas.de and Future Lab at future-lab.io.

Keep an eye out for more information about what is happening inside PHOENIX.

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