• FIRST . NOW. NEXT - The new Phoenix blog

    FIRST . NOW. NEXT - The new Phoenix blog

    Phoenix Design is celebrating its 30th anniversary! Time to remember, to celebrate the present, and to look into the future. Our anniversary is marked by opening our own studio in Shanghai, China, and by introducing our new blog.


    In our blog, we will regularly tell you about our origins, about the present, and about the future of Phoenix Design. We listen, write, and move. Look forward to reading fascinating stories. We want to share the unique Phoenix Design spirit – with texts that are heart-warming and intellectually inspiring.

    1987 – come with us and discover the origins of Phoenix Design.
    2017 – enjoy our success today together with us.
    2047 – read our thoughts about the future.


    FIRST . NOW. NEXT - The new Phoenix blog
  • Collector - Intelligent Drum Kit

    Collector - Intelligent Drum Kit

    Tianchen Liu worked for his master's thesis at Delft University of Technology on the drum kits of the future in collaboration with the Phoenix Design Academy. "Collector" is the concept for an intelligent drum kit that fundamentally brings emotions that connect drummers and their drums into new acoustic possibilities. More >>>

  • Optimizing the Design Circle

    Optimizing the Design Circle

    A successful article in the well-known Chinese magazine Art and Design after an interview with Andreas Diefenbach (Stuttgart) and Yifan Zang (Shanghai), both managing partners of PHOENIX DESIGN:

  • RainPad for the modern bathroom

    RainPad for the modern bathroom

    Fresh product for hansgrohe: RainPad a modern control panel with a glass surface that combines the functions of the shower in a central environment in a clear and simple manner and always remains clearly visible thanks to the illuminated icons. Temperature and quantity can be adjusted quickly and intuitively using the rotary control.More >>>


    RainPad for the modern bathroom
  • New chapter in the kitchen

    New chapter in the kitchen

    With the exclusive hansgrohe Aquno Select M81, a new chapter in the kitchen begins. In the design, PHOENIX considered the optimum workflow at the sink as well as the careful handling of water with maximum functionality and clear design. A new archetype of kitchen mixer is defined. More >>>

    No matter what is currently in the sink: with the flat shower, an additional option is available for a clear laminar and voluminous shower spray. Intuitively you change at the hansgrohe sink with the Aquno Select M81 mixer to the just needed jet. The three options make the versatile mixer a multi-talent, the combination of flatness and round arch makes the fitting become the new archetype in the kitchen.  further product  information  >>>

    Awarded by >>> German Design Award 2020 GOLD >>> iF Design Award 2020 >>> German Innovation Award 2020 >>> Red Dot Award: Best of Best 2020


    New chapter in the kitchen
  • 11x Red Dot Design Award: best of the best & winner

    11x Red Dot Design Award: best of the best & winner

    Phoenix Design is honoured to receive 11 awards at the Red Dot Design Award 2020, among them one Best of the Best for the hansgrohe kitchen faucet Aquno Select M81. The international panel of nearly 40 jurors honoured only 76 of the more than 6,500 submitted products from 48 categories with the competition’s top accolade, the “Best of the Best”.

  • PAGE > Design Operations

    PAGE > Design Operations

    Everybody’s talking about DesignOp’s – but exactly what is it? This is the topic of one of the title leads of PAGE 05.2020. How PHOENIX has been developing this theme in collaboration with client Stiebel Eltron, was published in the May edition of PAGE magazine. “Consistent design must have top priority for C-level management,” says Claudia Tietge, Design Business Manager, PHOENIX. >>>

  • Red Dot Yearbook 2020 > Interview

    Red Dot Yearbook 2020 > Interview

    An interview with PHOENIX for the Red Dot Yearbook 2020. Andreas Diefenbach, Managing Partner and Matthias Oesterle, Design Business Manager answer questions about the Best of the Best for the hansgrohe Aquno Select M81 kitchen mixer.


  • ndion > Interview Andreas Diefenbach

    ndion > Interview Andreas Diefenbach

    "The opportunity for change has never been as great as now." Putting the question: ndion Interview with Andreas Diefenbach, Managing Partner from PHOENIX: ndion is the content platform from the German Design Council, which has been promoting awareness of the economic, cultural and social importance of design, branding and innovation since its inception in 1953.

    Putting the question: an interview with Andreas Diefenbach from Phoenix Design

    Interview by Thomas Wagner.

    In an interview with Andreas Diefenbach, managing partner of PHOENIX we spoke about the current pandemic situation in April 2020; how remote working is changing the creative process; innovation; new needs and the future role of social design, including in a global context.

    >>> Interview > Andreas Diefenbach >>>

    ndion provides a wide range of content from the interrelated fields of design, branding and innovation. Browse this platform to discover portraits of personalities, newcomers and companies, international design and brand news, cross-industry innovations, discussion panels, exhibitions, and much more. Keep yourself informed with an exciting range of articles, interviews, podcasts and videos on diverse topics of relevance to design and brand management.

    ndion > Interview Andreas Diefenbach
  • 3x GOLD at German Innovation Award 2020

    3x GOLD at German Innovation Award 2020

    Great success for Phoenix Design. 3x GOLD at the German Innovation Award 2020. The renowned award went to the Aquno Kitchen Mixer and the RainTunes Shower Scenario, both products from our long-standing customer hansgrohe. Another GOLD award is given to the LUQEL Water Station. Together with our customers, we are very happy about this great GOLD result.

    The awards that make innovation visible. The German Innovation Awards honour products and solutions across sectors, which differ from previous solutions mainly by being user-centred and offering added value. They do so because there are innovations in all sectors that shape the future and improve life. Sometimes you see them at first glance – but often not. The German Innovation Awards aim to change that. They make great achievements visible to a wide audience and ensure successful positioning in the market.With 700 entries in 2020, the German Innovation Awards achieved a great response once again. A total of 38 products/projects were awarded »Gold«,

    HANSGROHE Kitchen Mixer Aquno >>>

    HANSGROHE Kitchen Mixer Aquno >>> Jury Statement >>>

    HANSGROHE Shower Scenario RainTunes >>>

    HANSGROHE Shower Scenario RainTunes >>> Case Study > Transforming Shower >>>

    HANSGROHE Shower Scenario RainTunes >>> Jury Statement >>>

    LUQEL Water Station >>>  

    LUQEL Water Station >>> Case Study > Ecosystem >>>

    LUQEL Water Station >>> Case Study > Water Balancer >>>

    LUQEL Water Station >>> Jury Statement >>>

    German Design Council – the organiser. Founded by the German Bundestag and sponsored by German industry, as an independent and internationally active institution, the German Design Council champions the competitiveness of companies. With its competitions, exhibitions, conferences, seminars and publications, it makes an important contribution to the transfer of knowledge relating to design. Since 1953, the German Design Council's contests have been honouring design, brand and innovation achievements of international renown. The sponsors of the German Design Council currently include over 320 domestic and foreign companies employing more than three million people.

    3x GOLD at German Innovation Award 2020
  • BAUMEISTER - The Connection of Things

    BAUMEISTER - The Connection of Things

    Architecture magazine BAUMEISTER in conversation with Andreas Diefenbach, Managing Partner of PHOENIX. Phoenix Design has worked with large bathroom and plumbing companies for decades. Andreas Diefenbach, designer and managing partner of Phoenix Design, explains in an interview how to develop a brand language and what the upcoming trends in the bathroom and sanitary industries are. The interview was conducted by Alexander Russ and will be published by Baumeister in the May 2020 issue.

  • Silvia ... As Time Goes By

    Silvia ... As Time Goes By

    A bit of a goodbye – at a distance. Silvia’s time as duly employed Head of Communications draws to a close this month. Her new title: Independent Lady. But those who know her are confident that Silvia Olp will continue to turn the wheels in the network of design and architecture.

    Whether as a juror at award competitions, as initiator of the aed neuland competition for up-and-coming designers, as President of aed Stuttgart, or even as a freelancing communication specialist extraordinaire ... among others also for Phoenix Design.

    Travelling and visiting friends in the far corners of the Earth – that’s a top priority on her agenda. However, like with so many of us, the current situation has forced her to slam on the brakes. Hopefully only for a short while.

    On a different note: Anybody qualified interested in the position of Communication Manager are cordially invited to contact her. A sound and comprehensive onboarding by Silvia Olp is guaranteed. Enable JavaScript to view protected content..

    Silvia ... As Time Goes By
  • The futher of water

    The futher of water


    Phoenix Design has developed a revolutionary, multifunctional platform around the digitisation of drinking water. In this way, a range of products has come about which blur the distinction between the digital world and the analogue world. A project with this scope has been shaped from scratch throughout several years of cooperation with a start-up company, evolving via numerous phases and resulting in an holistic and tangible ecosystem.

  • iF DESIGN AWARD 2020 - 10x Gold & Winner

    iF DESIGN AWARD 2020 - 10x Gold & Winner

    PHOENIX, together with their client hansgrohe, wins the highest award in the iF DESIGN AWARD 2020 competition: an iF DESIGN AWARD in GOLD for the RainTunes shower scenario. Plus another 9 iF DESIGN AWARDs in various disciplines – an outstandingly brilliant result for PHOENIX and their customers.

  • Shanghai Calling

    Shanghai Calling

    We’re making progress again. After the coronavirus froze us in our tracks in February 2020 in Shanghai, we’ve now received beautiful pictures from today’s studio worklife.


    Exciting new projects are on the table, home office times are over, and all like to congregate for teamwork even better than before. “Social distancing” in public – yes. But in the office, the workflow is back to normal. Now we just need a bit more patience in Stuttgart and Munich.

    The projects themselves are still going well. The teams at the various locations have been working with virtual communication for a long time, it was not a big change for our Phoenix Team. The customers are prepared for it.

    Shanghai Calling
  • Phoenix & Friends & BOMA

    Phoenix & Friends & BOMA

    On the evening of 12. March 2020, Boma joined us at our Stuttgart studio for our event series ‘Phoenix & Friends’. The evening was hosted by Andreas Diefenbach, designer and managing partner of Phoenix Design, and Stefan Balzer, CEO and Founder of Boma Global.

    Companies now have the influence and scope to reinvent themselves, by developing visions of the future that consider "People, Planet & Profit" as an inseparable unit to enable sustainable success. But what does this mean in practice, and how can companies manage the necessary transformation processes? After an inspiring keynote speech by Martin Böhm, CDO of Beiersdorf, attendees shared their experiences during an interdisciplinary round table discussion.

    The culinary well-being was provided by Bjoern's Kitchen from Stuttgart. In the kitchen, Bjoern's motto is: „Vom Blatt bis zur Wurzel“ - deliciously vegan with almost zero waste!We were

    Phoenix were pleased to welcome representatives of the following companies:
    Beiersdorf AG, Field 33 GmbH, Fun Factory GmbH, GPI Global Perspectives Initiative gUG, Normenkontrollrat BW, Oventrop GmbH + Co. KG, Prenew GmbH, Recaro Holding GmbH, Volkswagen AG, Vorwerk & Co. KG, Werner Sobek AG, Wurzer & Kollegen GmbH, zfhn Zukunftsfonds Heilbronn.

    About boma: BOMA is a global learning network and was introduced as part of a new management curriculum for executives, which is completely different from the traditional academic learning model. BOMA is dedicated to helping companies evolve into sustainable and forward-thinking organizations that accelerate change, drive change and accept complexity as part of corporate DNA.

    Phoenix & Friends & BOMA
  • Phoenix Design – Magazine

    Phoenix Design – Magazine

    What moves us – briefly written in our current Phoenix Magazine FIRST. NOW. NEXT. Come with us and discover the origins of Phoenix Design. Enjoy our success today together with us. And read our thoughts about the future. Download now!

  • Top Results at the iF World Design Index

    Top Results at the iF World Design Index

    The new top labels of the renowned iF International Forum Design compare those designers who in the past repeatedly achieved leading ranks at competitions. In four index groups, in the categories Independent Design Studios 2016–2020 the label BEST OF for PHOENIX – the top rank.

    BEST OF for PHOENIX: The iF World Design Index (WDI) is a benchmarking and evaluation tool acknowledging continuously substantial, excellent and sustainable design. In the categories Design Studios 2016–2020, Phoenix Design has been able to move to the very top rank again.

    "The iF World Design Index is congruent with our discerning claim to design quality and sustainability. We were excited for it to arrive, and now we are very happy indeed about the very good ranking positions we've achieved – we see them as appreciation of our work throughout many years," says Andreas Diefenbach, Managing Partner of Phoenix Design.

    The iF WDI refers to the past five years, depending on the kind and number of iF Awards won, split into six index groups: Continents, Countries, Industries, Companies, Inhouse Design Teams and Independent Design Studios.

    More at: www.ifworlddesignguide.com/if-top-labels

    Top Results at the iF World Design Index