User first: UX Design Practice
“User first: UX Design in der Praxis” (“User First: UX Design in Practice”) is the topic of an aed event held in cooperation with the “Design Center Baden-Württemberg” on 13 April 2016 between 7 pm and 9 pm. Johannes Schäfer, Design Team Manager at Phoenix Design, will speak on “User Experience Design” – which has long since been an inherent part of Phoenix Design product development.
The area of UX Design stands for “User Experience”, meaning the experiences a user gathers with a product. The standard DIN EN ISO 9241-210 defines “User Experience” as the “perceptions and reactions of a person resulting from the real and/or expected use of a product, a system, or a service”, comprising “... all emotions, notions, predilections, perceptions, physiological and psychological reactions, behaviour and performance taking place before, during and after use.” In order to design a good UX, however, you first need to know who the users are, which aims, motivations, knowledge they have, in order to then derive the respective requirements from that.
More information at aed stuttgart e.V. >>> User first: UX Design in Practice