• Want Good Usability and UX?

    On 28 April 2017, Johannes Schäfer, Interaction Design Team Manager, will speak at the Workshop IMAGINE SURGERY at the Charité – Universitätsmedizin Berlin. The two-day lecture series is the first of two planned workshops; the next will take place in 2018 in Boston, Massachusetts.

    As one of the five contributors in Session 2 – Technological Visions, Clinical Demands, Usability Challenges from 11:30 am through 1:00 pm, Phoenix Design will participate.

    In his speech entitled "Want Good Usability and UX? Aim at the heart of Users, Technology and Demand", Johannes Schäfer presents innovative medical products and the design processes leading up to them.

    All too often, there is a gap between users and manufacturers of medical devices. A user-centred design process unites stakeholders and beneficiaries in a multi-disciplinary design team in order to balance and mediate the different interests (business, technology, usage) – by comprehending and compiling user needs, by evaluating prototypes, and by (co-)designing better solutions which are then fine-tuned taking into account business considerations, and optimized as part of an iterative process. 

    Johannes Schäfer is co-responsible for medical design at Phoenix Design. In his speech, he will discuss the user-centred process, taking several projects as cases in point.

    Please register for one of the limited seats by 21 April 2017 at https://imagine-surgery.org/registration/.

    Want Good Usability and UX?